5 Tips on How to be a Successful Freelance Logo Designer | MicroClerk

To become a top rated seller on MicroClerk.com means to out-perform and stand out from other sellers that are doing the same thing. I’ve put together a few tips that will help logo designers become the best they can be.

Tip #1: Maintain a clear and professional personality

Customers and potential buyers of your logo services are more likely to approach a more professional looking and sounding listing, as compared to a haphazard job. Think ‘Professional’. Make sure you showcase a strong and professional logo to represent your design style and personality. Use quality images and preferably a video-portfolio for your listing. A good description and message on your extras makes sure the buyers understand what you have to offer, clearly. Idea is to make a good first impression 🙂

Tip #2: Establish a good relationship with your customers

This tip is critical for freelancers that want to rack up the sales. Collecting loyal customers that enjoy your service, will help get you more sales even when things are going slow. Maintain the buyer’s needs in mind and when anything goes the way they don’t want, try and find a solution to help and satisfy them. Your ratings and reputation solely depends on your customer satisfaction. Communication is everything!

Tip #3: Make sure the budget is clear for the buyers

Before sending a price quote on what services they need, make sure you understand what exactly they are willing to pay. Time is precious, so before you begin working with your customers, ask them what they are willing to pay

Tip #4: Source files are Gold!

If you sell your source files for the lowest amounts ($2-$5), your logo designer credibility may fall! It is important to put value on your source files, because in many cases, it’s the last thing the buyer purchases, and they would want to receive the highest quality possible. As the saying goes, ‘You get what you pay for’.

Tip #5: Save your source files for the future

This is very important, and most designers forget this step. Every vector, every PSD should be saved and archived. This can be very useful in the future when referencing or getting help from previous jobs. From personal experience, I have upsold my design works by delivering source vector files to existing customers, months after their first order.